About Ad World Masters
Ad World Masters works to improve agency discoverability for marketers and agencies worldwide so that these users spend less time looking for partners or prospecting for clients, and more time collaborating. By uniting data and technology, they have created the world’s largest agency ranking.
They aim to represent and rank agencies’ relative potentials in a meaningful way. Ad World Masters’ AI algorithms integrate thoroughly verified digital and analog data to score and rank agencies according to their true potential. (read more: How AI works).
AdWorldMasters also awards leading world agencies with the title “Agency of the Year”, for which agencies can collect digital badges and trophies. This platform also enables clients to purchase online consulting packages such as pitch organization, creative brief writing, and agency review, and it offers attractive conditions for conducting business. AdWorldMasters collaborates with MarTech start-ups via a dedicated section on the platform. Compared to its competitors, Ad World Masters seems the most advanced in digitalising the creation of new client-agency business relations.
Strenghts
- The only platform using AI to score agencies
- Unbiased agency ranking
- Premium account allows agencies for access to hot leads
- Free awards system for agencies: Agency of the Year
- Statistics and insights for agencies: What to Improve
- Marketers can create agency shortlists
- Marketers can conduct online Chemistry tests with agencies
- The platform is deeply based on live digital data
- Self-service ad system for agencies
- Huge number of agencies listed
- E-commerce with consulting services for clients
- Free or low cost
- Premium web design and UX
- Fast growth
Weaknesses
- Only started in 2018
- Some clients do not know this platform yet
Key Advantage 01
Most advanced platform, AI-powered
AdWorldMasters is the only worldwide agency ranking platform that utilizes state-of-the-art scoring algorithms. It uses a unique combination of crowd-sourced, raw, and verified data to calculate Agency Scores according to a complete set of criteria such as Awards, Reviews, SEO, Social, Web, and more. The Agency Score, a number between 0 and 10, assesses relative agency potential. The platform has excellent UX and provides many features. It provides the most automated agency-client matchmaking service of all its competitors and can offer low prices for its services. An inbuilt self-service ad system allows agencies to quickly promote themselves for a relatively small cost.
Key Advantage 01
Most advanced platform, AI-powered
AdWorldMasters is the only worldwide agency ranking platform that utilizes state-of-the-art scoring algorithms. It uses a unique combination of crowd-sourced, raw, and verified data to calculate Agency Scores according to a complete set of criteria such as Awards, Reviews, SEO, Social, Web, and more. The Agency Score, a number between 0 and 10, assesses relative agency potential. The platform has excellent UX and provides many features. It provides the most automated agency-client matchmaking service of all its competitors and can offer low prices for its services. An inbuilt self-service ad system allows agencies to quickly promote themselves for a relatively small cost.
Key Advantage 02
Hot leads
Premium account agencies can discover who has visited or shortlisted their agency profile. Leads comprise a name, surname, photo, e-mail, and company. Premium account holders can also access leads from the Chemistry Test module, a smart and quick way to test a client’s and agency’s match level for a project. It is essential to clarify that the test engages neither client nor agency and only gives clear insights into value and culture alignment. Hot leads resulting from such tests can be beneficial for agencies in their new business development.
Key Advantage 02
Hot leads
Premium account agencies can discover who has visited or shortlisted their agency profile. Leads comprise a name, surname, photo, e-mail, and company. Premium account holders can also access leads from the Chemistry Test module, a smart and quick way to test a client’s and agency’s match level for a project. It is essential to clarify that the test engages neither client nor agency and only gives clear insights into value and culture alignment. Hot leads resulting from such tests can be beneficial for agencies in their new business development.
Pricing
Good value for money
The platform is free for clients.
Clients can purchase consulting services via e-commerce. There are eight packages available, with prices starting from €100.
Agencies can register and own their agency profiles, exposing themselves to clients for free.
There is only one type of agency premium account. It costs €25/month or €300/yearly and enables user access to all platform features, including hot leads.
AdWorldMasters services are the most affordable solutions on the market.
Pricing
Good value for money
The platform is free for clients.
Clients can purchase consulting services via e-commerce. There are eight packages available, with prices starting from €100.
Agencies can register and own their agency profiles, exposing themselves to clients for free.
There is only one type of agency premium account. It costs €25/month or €300/yearly and enables user access to all platform features, including hot leads.
AdWorldMasters services are the most affordable solutions on the market.
